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PT Anugerah Pharmindo Lestari (APL) has been successfully serving the Indonesian healthcare market since 1985. In our line of business, customer coverage, reach and service are clearly amongst the most important of the necessary core competencies of our organization. Our distribution network rapidly expanded to meet the needs of the market in all of 34 provinces. We operate 32 complete facility warehouses in 26 branches and 2 depots across Indonesia and our sales forces are present in 104 cities. Furthermore, the sales teams visit customers in secondary and tertiary cities in their areas bringing the total number of cities covered to 434 and the number of directly served customers to around 28,000. We constantly strive to provide relevant tailored solutions, value-added services and critical market insights to our healthcare partners to enable them to best connect with and realize the full market potential of the fast-growing and diverse Indonesian market places.
Key relationships and deep local knowledge
Based on nearly a three decades of experience, APL successfully assists all healthcare principals meet current and future needs, expand access and improve every facet of healthcare services. We provide targeted and high impact solutions based on accumulated knowledge and experience for specific Indonesian market. Our services facilitate the linkage of all areas of healthcare in Indonesia; from assisting manufacturers navigate the challenging and often confusing distribution channels to delivering tailored, patient-centric programs to sales, marketing and management of individual community pharmacies. Our overall focus is to help clients locate new areas of expansion within the marketplace, to implement best practices for achieving success and to achieve high growth levels in these areas of opportunity.
Flexible, innovational and operating to best-in-class global standards
We understand the Indonesian healthcare landscape is constantly changing and policy uncertainties can impede progress. Our international perspective allows us to infuse our local knowledge with the discipline, structure, and resources of a seasoned global player. We leverage our network to assist clients in recognizing and bringing to fruition new opportunities as they move to the next level of market growth within the expanding Indonesian market.
As part of our Don't Drink and Drive campaign, Diageo Indonesia organized a training on Defensive Driving for our employees in Bali. With this training, we are ensuring all employees are becoming Drink Responsible Ambassador within their community, by not consuming alcohol when they are driving. The training also emphasized on other factors, including behavior during driving, awareness in road, inspection for vehicles, and many more. We are hoping that this training can make Diageo employees more secure when they are commuting from home to office