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Indonesia’s Entertainment & Media Market Set to Soar, Outpacing Global Growth, PwC Forecasts
The latest PwC’s Global Entertainment & Media Outlook 2025–2029 highlights Indonesia as one of the fastest-growing E&M (Entertainment & Media) markets globally, projected to reach US$41 billion by 2029 with a compound annual growth rate of 8.4%, nearly double the global average. Digital adoption and mobile-first behaviour are fuelling growth across streaming, gaming, and advertising. Abdullah Azis, PwC Indonesia’s TMT (Technology, Media and Telecommunications) Leader, notes that classified internet advertising leads with a 27% CAGR, followed by connected TV in-stream ads at 19%. Cinema admissions rose by 10.2% in 2024, with local films capturing 65% of the box office share. With live music and gaming sectors also booming, Indonesia’s E&M industry presents exciting opportunities for investors, content creators, and digital platforms.
Discover how Indonesia's E&M landscape is evolving, learn more here.
CastleAsia 82nd Semi-Annual Forecast: “Navigating the Bureaucracy, Building Trust”

On 10 September, EuroCham had the honor of being invited to CastleAsia’s 82nd Semi-Annual Forecast Meeting in Jakarta. The biannual event, titled “Navigating the Bureaucracy, Building Trust”, provided an in-depth analysis of Indonesia’s current economy, a review of key challenges, and a discussion on future prospects. The presentation was led by Ian Leonard Betts, Managing Partner of CastleAsia & Chairman of BritCham Indonesia.
As Indonesia’s premier CEO networking forum and leading source of business information for over 40 years, CastleAsia brought together representatives of major foreign companies in Indonesia. The event served as a valuable opportunity for our members to gain insights into the country’s business landscape and to help inform their future plans and decisions.
The event also featured a panel discussion with James Castle, Chairman of CastleAsia, Umar Juoro, Member of the CastleAsia Advisory Board, and Ian Betts as speakers.
We extend our sincere appreciation to Ian Betts, concurrent EuroCham Board Member, and to CastleAsia/PT Jasa Cita, an esteemed EuroCham member, for inviting us to this event. We look forward to continuing our collaboration in supporting Indonesia’s business community.