Member News

Join The Refill Movement: L’Oréal Indonesia Introduces Sustainable Solutions for Premium Beauty Products

Published on 9 July 2025

To celebrate World Refill Day on June 16, L’Oréal Indonesia launched the ‘Join The Refill Movement,’ a campaign under its global sustainability commitment, L’Oréal for the Future. This initiative promotes refill-at-home beauty solutions as a practical and elegant step toward a more sustainable lifestyle.

Responding to rising consumer demand, especially among Gen-Z, for environmentally responsible products, L’Oréal offers refillable options across its luxury brands such as Kérastase, Lancôme, Yves Saint Laurent, and Giorgio Armani. These innovations significantly reduce plastic, glass, and metal use, while maintaining the aesthetics, efficiency, and luxury experience consumers value. Beyond product innovation, L’Oréal actively builds a sustainable beauty ecosystem through green pop-up stores, incentives for refills, and digital awareness campaigns. Refills are not only more affordable (typically priced 10–30% lower) but also empower consumers to make responsible choices.

The movement invites collaboration among brands, consumers, and government to shift everyday habits and shape a new culture of sustainable beauty. As emphasized by L’Oréal representatives and sustainability advocates, every small act like refilling can lead to meaningful environmental impact.

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Daimler Truck Plant Inauguration

Published on 9 July 2025

On 10 June 2025, Daimler Commercial Vehicles Manufacturing Indonesia (DCVMI), a Gold Member of EuroCham Indonesia, officially inaugurated its new manufacturing plant, marking a major milestone in the company’s commitment to investing in Indonesia. The new facility reinforces Daimler’s support for the country’s industrial development and its compliance with local content requirements, reflecting growing confidence in Indonesia’s business climate.

The event featured keynote speeches from key figures, including Sankaranarayan Ram, President Director of DCVMI; H.E. Agus Gumiwang Kartasasmita, Minister of Industry of Indonesia; H.E. Ina Lepel, Ambassador of Germany to Indonesia; and Muthu Maruthachalam C, President and Chief Operations Officer of Daimler India Commercial Vehicles.

Guests were also invited to tour the facility, led by Abdur Rahim, Head of External Affairs of DCVI, offering a closer look at Daimler’s dedication to innovation and sustainability across its operations. EuroCham extends our special thanks to Naeem Hassim (President Director of Daimler Commercial Vehicles Indonesia (DCVI)) for inviting us to this milestone event.

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